Ei Samay (Bengal-based newspaper organisation)                                                                             (May 2025-December 2025)

MIS Executive (Part Time)                               

 

• Managed and maintained Management Information System (MIS) reports for editorial, circulation, and business operations.

• Collected, analyzed, and consolidated data from multiple sources to generate daily, weekly, and monthly reports.

• Tracked circulation, readership, and advertisement-related data to support business and editorial teams.

• Provided data-driven insights for audience engagement and publication performance analysis.

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Oddiance                                                                                                                                          April 2024-March 2025    Content Manager                                                                

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• Developed and executed content strategies aligned with brand goals and target audience needs.

• Coordinated with writers, designers, SEO specialists, and marketing teams to plan and deliver content campaigns.

• Tracked content performance using tools like Google Analytics, adjusted strategies based on engagement and traffic metrics.

• Regularly audited and refreshed existing content to keep it relevant, accurate, and search-friendly.

 

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Oddinary Ventures LLP                                                                                                            February 2019- March 2024

Head of Public Relations

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• Developing marketing communications plans, including strategy, goals, budget, and tactics.

• Developing media relations strategy, seeking high-level placements in print, broadcast, and online media.

• Leverage existing media relationships and cultivate new contacts within business and industry media.

• Creating content for press releases, byline articles, and keynote presentations.

• Managing media inquiries and interview requests.

• Monitor, analyze, and communicate PR results every quarter.

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India Art Fair                                                                                                                                                          May 2022

Exhibition and Visitor Support Relations

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• Working closely with the art galleries, South Asian Art History, and the Artists.

• Ensuring smooth reporting & communication flow across departments and completion of other administrative tasks related to participating galleries and institutions.

• Maintaining relations and networking with the art galleries and the artists worldwide.

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Kailash Satyarthi Children Foundation (Child Rights NGO)                                                                     August 2018

Public Relations

• Creating content for press releases, byline articles, and keynote presentations.

• Managing media inquiries and interview requests.

• Managing partnerships and collaboration projects.

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Calcutta Walks   

Cicerone (Historical and City tour guide)                                                                                                    February 2017

 

• Organising Heritage Walks around Kolkata.

• Working closely with the foreign participants for a tour around Kolkata.

• Visiting Historical Places, explaining the historical background.

• Assisting with logistics, interacting and engaging with tourists, and ensuring safety and security.